Budweiser EIGHTEEN|76

EIGHTEEN|76 provides the perfect setting for adults to experience the quality and tradition of Budweiser and other Anheuser-Busch beverages. The multimarket, deployable format offers world-class ambiance, a full menu, and refreshing beverages that guests can enjoy at sporting events, airports, and sports arenas.
PGAV Destinations worked with Anheuser-Busch to develop the look and feel for all experiential aspects and branded environments within EIGHTEEN|76, including the finishes, furniture, graphics, storytelling, and print.
Role: Project Lead, Project Manager, Lead Designer, Interior Design & Environmental Graphics.
Photos: Sam Fentress 

Fun Fact
An entire hitch of Clydesdales attended the opening of the first location at the American Airlines Center in Dallas, Texas.

Awards and Achievements
Merit Award, HOW International Design Awards (2015)
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